And that’s a wrap folks! It’s been a blast but sadly Leading Design is over for 2017. Follow us on Twitter and put 10 - 12 October 2018 in your diaries… we’ll see you then!

Peter Merholz

VP of Design, Snagajob
Peter Merholz


Coach, Diplomat, Advocate, and Architect: The Leveraged Design Leader

Thu 26 October 17
10:15 - 11:00

A challenge many designers face as they embrace leadership is learning how to let go of the work. All through their career, their success has been measured by their ability to deliver. Now they have to figure out how to shift their efforts to support the delivery of their teams. This may lead to an existential crisis – “If I’m not doing the work, how am I contributing value?”

In this talk, Peter will outline the complete role of the Leveraged Design Leader. The Leveraged Design Leader grows their design team, provides clear expectations, and does everything they can to ensure the team’s effectiveness. These leaders must broaden their purview beyond creative matters, into the managerial and operational activities that will enable their team to succeed

Andy Budd will lead a Q&A with Peter as part of the end of this session.


Design your Design Organization - Frobisher Room 1

Fri 27 October 17

As the move to establish in-house design teams accelerates, it turns out there's very little common wisdom on what makes for a successful design organization. Books and presentations tend to focus on process, methods, tools, and outcomes, leaving a gap of knowledge when it comes to organizational and operational matters. This workshop seeks to address this lacuna by shining a light on the unsung activities of actually running a design team, and what works and what doesn't.

You’ll take part in discussions on how a service design mindset shifts standard organizational approaches; the 11 qualities of effective design teams; organizational models for design teams; effective recruiting and hiring approaches; establishing a design culture; and professional development for designers.

Learn a new hybrid org model that combines the best of centralized and decentralized approaches.

Discover a new and complete taxonomy of design roles for digital design teams to get past the word salad of design job titles.

Explore the first framework for thinking of the evolution of a design organization, and learn the changes and roles it passes through at each stage.

About Peter Merholz

Peter Merholz has been a long term friend and inspiration to Clearleft, from his early work building Adaptive Path, though to his more recent role as a design leader and product manager. He is Head of all design and a bit of product at Snagajob and has co-written a book, Org Design for Design Orgs (O'Reilly), which came out last year. We're pleased as pinch that he can join us at this years Leading Design.

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